Joe Bradley is a Clinical Assistant Professor in Bioengineering, Teaching Assistant Professor at the Carle Illinois College of Medicine, and Lecturer in the Gies College of Business at the University of Illinois, Urbana-Champaign. He has worked in a variety of industry sectors that includes – consumer products, software, and government research. He teaches or has taught courses in engineering design, engineering projects, new product development, value chain management, and intellectual property management strategy. Joe is also a co- founder of Sun Buckets, Inc. (www.sunbuckets.com). Sun Buckets develops, builds, and commercializes thermal energy storage technologies and products primarily targeting energy scarcity in developing regions. Sun Buckets products are being tested and used in six countries. His research focus is on technology management and product development – how information is used and managed within a product development system. He is interested in challenges at the interface of product development, technology management, intellectual property management, and entrepreneurship. Joe earned his bachelor’s in Aerospace Engineering from the University of Michigan-Ann Arbor, his master’s in Mechanical Engineering (minor Electrical Engineering) from Iowa State University, and his MBA and PhD in Systems and Entrepreneurial Engineering both from the University of Illinois, Urbana- Champaign.